
E nable the integration of a Mailchimp opt-in form directly within the digital guest guide. This would allow hosts to offer guests the opportunity to sign up for a newsletter either during or after their stay directly through the guide interface. The form could be embedded as a section or shown as a pop-up at a defined point in the guest journey (e.g., after viewing local tips or before check-out).
By connecting the form to a Mailchimp account, guest contact details can be automatically added to segmented mailing lists, enabling targeted follow-ups, loyalty communication, or seasonal updates. This feature not only helps hosts stay in touch with guests and build long-term relationships, but also supports the growth of a high-quality, GDPR-compliant marketing database.